Privacy Policy
Privacy Policy
Lovelle : Legal
At Lovelle, your privacy matters to us. We are committed to protecting your personal information and being transparent about how we collect, use, share, and safeguard your data when you visit our website, place an order, or otherwise interact with our services.
This Privacy Policy applies to visitors and customers in the United States, Germany, Spain, Canada, and the United Kingdom, and explains your rights under the General Data Protection Regulation (GDPR), the UK GDPR, the California Consumer Privacy Act (CCPA/CPRA), and Canada's Personal Information Protection and Electronic Documents Act (PIPEDA). By using our website, you acknowledge that you have read and understood this Privacy Policy, and you retain all the rights described below at any time, including the right to withdraw consent.
What Personal Information We Collect
To provide you with the best shopping experience possible, Lovelle collects personal information you provide directly, such as your full name, email address, phone number, shipping and billing address, payment details, account credentials, order history, customer service communications, and marketing preferences. We also automatically collect certain technical information when you visit our site, including your IP address, browser and device type, pages visited, time spent on site, and approximate location at the city or country level. In addition, we use cookies and similar tracking technologies to personalize your experience, analyze traffic, and support advertising. Full details on the specific cookies we use and how to manage your preferences are available in our separate Cookie Policy and through our Cookie Settings tool.
How We Use Your Personal Data
We use your personal data to process and fulfill your orders, provide customer support, respond to inquiries, send marketing communications where you have given consent, improve our website and products, detect and prevent fraud, personalize content and advertising, and comply with our legal obligations. If you are located in the European Union, Germany, Spain, or the United Kingdom, we process your data based on the performance of our contract with you, your explicit consent for marketing, our legitimate interest in improving our services and preventing fraud, and compliance with applicable law.
How We Share Your Information
Lovelle does not sell your personal information for monetary compensation. We may share your data with service providers who support our operations, such as payment processors, shipping carriers, email marketing platforms, and analytics providers, as well as with legal or regulatory authorities when required by law, or with business partners when you have given your explicit consent. All third parties we work with are contractually required to protect your data and use it only for the purposes we authorize.
Your Privacy Rights
GDPR & UK GDPR — Germany, Spain, EU, United Kingdom
If you are located in the European Union, Germany, Spain, or the United Kingdom, you have the right to access the personal data we hold about you, request its correction or deletion, restrict or object to its processing, request data portability, withdraw your consent at any time, and lodge a complaint with your local Data Protection Authority.
CCPA / CPRA — California, United States
If you are a California resident, you have the right to know what personal information is collected, used, and shared, request its deletion, opt out of the sale or sharing of your personal information, and receive equal service regardless of whether you exercise these rights.
PIPEDA — Canada
If you are located in Canada, you have the right to access your personal information, request corrections, and understand how it is used, in accordance with PIPEDA and applicable provincial privacy laws.
To exercise any of these rights, please contact us at hello@lovellegirls.com.
Data Retention
We retain your personal data only as long as necessary to fulfill the purposes described in this Policy and to comply with our legal obligations. Order and transaction data is retained for 8 years for tax and accounting purposes.
Data Security
We implement industry-standard technical and organizational measures, including encryption, secure servers, and restricted access controls, to protect your personal data against unauthorized access, loss, or misuse.
International Data Transfers
If you are located outside the United States, your personal data may be transferred to and processed in the United States or other countries. Where required, we rely on Standard Contractual Clauses or equivalent safeguards to ensure your data receives an adequate level of protection wherever it is processed.
Children's Privacy
Our products are intended for a general audience and may also be purchased by younger customers. Where required by applicable law, we obtain parental or guardian consent before knowingly collecting personal data from children under the age of 13 in the United States or 16 in the European Union and the United Kingdom, and we limit any data collected from minors to what is strictly necessary to complete a purchase. If you believe we have collected personal data from a child without appropriate consent, please contact us immediately so we can address it.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or in applicable law. The "Last updated" date at the top of this page indicates when the latest revision was made.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, you can reach us using the details below.
Personal Information
• Full name
• Email address
• Phone number
• Billing and shipping addresses
Payment Information
Payments are processed securely through trusted payment providers. We do not store your complete credit card information.
Order Information
• Products purchased
• Order history
• Transaction details
Device & Usage Information
• IP address
• Browser type
• Device information
• Pages visited
• Referral sources
• Website activity through cookies and analytics tools
Communications
Any messages, inquiries, or information you send us through email, contact forms, or customer support channels.
How We Use Your Information
We use your information to:
• Process and fulfill your orders
• Send order confirmations and shipping updates
• Provide customer support
• Improve our website and shopping experience
• Personalize content and product recommendations
• Send promotional emails and exclusive offers (when you opt in)
• Detect and prevent fraudulent activity
• Comply with legal obligations
Sharing Your Information
Your trust is important to us.
We do not sell your personal information to third parties.
We may share your information with trusted partners only when necessary to operate our business, including:
Shopify
Our e-commerce platform provider.
Payment Providers
Including Stripe, PayPal, Shop Pay, Apple Pay, and Google Pay.
Shipping Partners
Such as USPS, UPS, Canada Post, and other delivery carriers.
Email Marketing Platforms
Including Klaviyo and similar services when you subscribe to our newsletter.
Analytics Providers
Including Google Analytics and similar tools that help us understand website performance and improve your experience.
Cookies
Like most online stores, Lovelle uses cookies and similar technologies to improve your browsing experience.
Cookies help us:
• Remember your preferences
• Keep items in your cart
• Analyze website traffic
• Improve site performance
You can manage cookie preferences through your browser settings. Please note that disabling certain cookies may impact website functionality.
Marketing Communications
When you join our email list, you may receive updates about new collections, exclusive offers, product launches, and special promotions.
You can unsubscribe at any time by clicking the "Unsubscribe" link included in our emails or by contacting us directly.
Data Retention
We retain personal information only for as long as necessary to:
• Fulfill orders
• Provide customer support
• Meet legal and regulatory requirements
• Resolve disputes
• Enforce our agreements
Your Privacy Rights
Depending on your location, you may have the right to:
• Access the personal information we hold about you
• Request corrections to inaccurate information
• Request deletion of your personal information
• Withdraw consent for marketing communications
To exercise any of these rights, please contact us using the information below.
Children's Privacy
Lovelle does not knowingly collect personal information from children under the age of 13.
If you believe a child has provided us with personal information, please contact us immediately so we can remove it.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business practices, technology, legal requirements, or services.
Any updates will be posted on this page with a revised "Last Updated" date.
Contact Us
Questions about your privacy?
We'd love to help.
Thank you for being part of the Lovelle Lovers community.
For the Girls Who Speak Louder. ✨